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What Makes a Brand Worth Backing?

What Makes a Brand Worth Backing?

Gauthier SohoWestminster ·Today · 6:30pm
Free

A dinner discussion where Sam Brooks of Highland Europe explores what investors look for in a growing brand and when outside capital suits a founder, hosted for founders and CEOs of DTC product brands. AI summary of the listing

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About

What makes a growing brand worth backing, and when does bringing in an investor make sense for its founder? Join Sam Brooks, Partner at Highland Europe, for dinner to explore both sides of that decision: what investors see in a business, and what founders need from the people backing it. Sam helped launch Highland Europe in 2011. The firm invests in growing software and consumer businesses, giving him experience of…

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