Brick & Mortar: The new form of physical fashion spaces
A panel of fashion brands, stylists and strategists discusses how pop-ups and short-term spaces are being used to build immersive brand environments that go beyond selling products. AI summary of the listing
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About
Physical stores are no longer just places to buy clothes -they’re living extensions of a brand’s universe. As retail shifts away from pure transaction and rental prices rise, pop-ups and short-term activations are emerging to create immersive worlds that extend beyond fashion into broader cultural storytelling. This panel brings together fashion brands, stylists, and fashion strategists to explore how brands are…
Venue
Event details come from third-party sources and can change. Always confirm with the venue or organiser before travelling. We do not sell tickets. Content removal
